Mary Byers

Author. Speaker. Facilitator. Consultant. CEO coach. MasterMind facilitator. All describe Mary Byers, CAE, CSP.
Through highly interactive programs and carefully choreographed retreats, Mary uses compelling questions and thought-provoking techniques to encourage participation and allow associations to gain the input they need from stakeholders. Mary’s presentations and facilitated events strike a chord with audience members and she’s asked back by clients repeatedly.

Project Scope

• Custom WordPress Website Rebuild
• Ongoing Maintenance

The Process

Mary requested a website re-design in order to update and modernize the look and feel.  In the new design, I went with smooth, flowing lines between the sections as well as rounded corners.  A departure from all the hard, straight edges on the old website.

I also recommended changes to the home page that would benefit her SEO by introducing a more functional hero, a mission statement, an About section, testimonials and feeds from her blog and podcast.  The podcast page was previously set up to feature all of the podcasts on one page instead of utilizing the blog posting option of WordPress, so visitors were unable to easily share a particular episode.  This was also impacting each episode’s SEO potential.