Recording Better Videos on a Budget

Video Editing

Video content has become a cornerstone of online communication, enabling individuals and businesses to connect with audiences in powerful and engaging ways. Luckily, you don’t need to be an aspiring filmmaker to produce high-quality videos on a budget. Modern smartphones are equipped with high-quality cameras capable of capturing stunning footage. Invest in a smartphone tripod or stabilizer to minimize shaky footage and experiment with different apps to unlock advanced features and functionality. If you still want to up your game, here are some practical tips and techniques for recording better videos.

Storyboard and Plan Your Shots

Before hitting the record button, take the time to plan your shots and create a storyboard. If a video looks seamless and effortless, it’s because its creator started off with a plan. Take notes from short videos you connect with online. What was the overall theme or message? How did it make you feel? Outline the key scenes, camera angles, and visual elements, and think about what you want to include in your video. Beginning with a storyboard will help you stay organized during filming and ensure you capture the necessary footage to tell your story effectively.

Scout a Location

When recording videos on a budget, choosing the right location can significantly improve the overall quality of your footage. Look for well-lit spaces with minimal background noise and distractions. Consider filming near windows to take advantage of natural light, or use inexpensive LED lights to brighten darker areas. Notice that much of this advice applies to Zoom calls and online meetings. You may already have an ideal location and not even know it!

In Video, Audio is King

While focusing solely on visual quality is tempting, audio quality is even more important in video production. Invest in a decent microphone, such as a Lavalier mic or shotgun mic, to capture clear and crisp audio. Alternatively, you can improve audio quality by recording in quiet environments and using soundproofing techniques to reduce background noise. 


Composition plays a crucial role in the visual appeal of your videos. Think like a photographer and familiarize yourself with basic principles such as the rule of thirds, leading lines, and framing to create visually compelling shots. Take photos for your storyboard to see how your video may look. Experiment with different angles and perspectives to add depth and interest to your footage.


Whenever possible, shoot during the daytime and take advantage of natural light. Position your subject near windows or outdoors to achieve soft, flattering lighting. Think about putting yourself under the first tree in the woods, where there’s enough shade to filter light through and still bright enough to bounce light evenly into your subject. Use white foam core or reflectors to bounce and diffuse light, creating a more even and flattering illumination.

If natural light is not available or insufficient, you can create DIY lighting solutions. Purchase a daylight-balanced “blue” bulb from your local hardware store. If it’s too harsh, soften the light by covering it with diffusion material, such as white pillowcases, and move the light farther away.

Keep Practicing

Like any skill, recording better videos takes practice and experimentation. Take the time to familiarize yourself with your equipment, learn new techniques, and refine your skills through trial and error. Don’t be afraid to push the boundaries and try new things—you never know what creative ideas might emerge from your experimentation. 

Take inspiration from other filmmakers, YouTubers, and content creators who produce high-quality videos on a budget. Study their techniques, watch tutorials, and seek feedback from peers or online communities to help you identify areas for improvement and refine your craft.

Recording better videos on a budget is achievable with the right approach and mindset. By planning your shots, optimizing your location, investing in quality audio equipment, and mastering the basics of composition, you can create visually stunning and engaging videos without breaking the bank. So grab your camera, unleash your creativity, and start recording your next masterpiece today!

So What’s Next?

At Design Formare, we understand the importance of turning your raw footage into polished masterpieces. If you’re ready to elevate your videos to the next level, look no further. Reach out to us today for our comprehensive video editing services. From minor tweaks to major transformations, we’ve got you covered. Let us handle everything from transitions to custom intros and outros, title screens, and beyond. With our expertise, we can seamlessly integrate royalty-free music, sound effects, and video effects, ensuring your content captivates your audience like never before. Contact Design Formare and let us help bring your vision to life!


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